A calm, strategic approach to digital visibility

Behind every business is a person and behind every digital presence is a series of decisions. I work with women-led, wellness and creative businesses who want their online presence to feel clear, intentional and supportive - not overwhelming or reactive.

My role is to help you build visibility that works quietly in the background, so you can focus on the work you actually care about. I do this through strategic Google visibility, conversion-focused websites and clear digital guidance - grounded in how people actually search, decide and choose.

Hi, I’m Aga

A visibility strategist and digital marketing specialist based in London.

I help small business owners make sense of their digital presence - across Google, websites and social media - so visibility leads to confidence, clarity and consistent enquiries.

I’m not here to push trends or add more to your plate.
I’m here to help you make better decisions with less noise.

Why I work this way?

I understand how quickly life - and business - can shift.

An accident reframed my perspective.
A job loss reshaped my direction.

Those moments didn’t slow me down - they sharpened how I think about work, energy and focus. They taught me the value of clarity, alignment and systems that support you rather than drain you.

That perspective now underpins everything I do with clients.

From global brands to heart-centered businesses

My digital career began long before social media felt “easy”.

Early on, I managed multiple social platforms for Hilton from the ground up - and within 14 months received a Social Media Leadership Award, competing against 400+ hotels across 35 countries. Soon after, I won InterContinental Hotel Group’s storytelling competition for best blog story - despite having no prior blogging experience.

These experiences shaped how I approach digital marketing today: with strategy first, creativity second and always with the human decision-maker in mind.

Over the past 17+ years, I’ve supported therapists, yoga teachers, artists, coaches and wellness brands - helping them create digital visibility that feels aligned, credible and sustainable.

Experience and education

I hold two Master’s degrees:

• Marketing & Management

• Tourism & Leisure

Alongside this, I’ve completed extensive training across: website design, SEO, social media strategy, content and email marketing. I continuously update my skills - not to chase trends, but to understand what actually works and why.

Why Born to Click?

The name Born to Click came to me unexpectedly - during a bad date, of all places. But it stayed because it captured something I kept seeing in my work. Yes, there’s the obvious meaning - the digital world, the literal clicking, the platforms and tools we use every day. But it also speaks to something deeper. It’s about:

• ideas clicking into place

• strategy finally making sense

• businesses and clients truly connecting

• and that feeling when working together just clicks

Because digital marketing isn’t just technical.
It’s human.

When the right message meets the right person, something clicks.
When your online presence reflects who you really are, people feel it.
When strategy, clarity and connection come together - that’s when things start working.

That’s what Born to Click represents for me.