Case Studies: Real Results for Wellness, Creative & Women-Led Brands
Explore how tailored digital marketing, website design, SEO and content strategies have helped wellness, women-led, and creative businesses boost visibility, attract clients and grow with confidence.
Daniel Cornford | SEO & Website Launch for Psychotherapy Practice
Field: Psychotherapy and Counseling
Services provided: website creation and optimisation, SEO, local listings, digital strategy
The challenge: before October 2023, Daniel had no online presence - no website, local listings, or digital footprint. As a result, potential clients couldn’t find his practice.
The strategy:
Designed and launched a professional Squarespace website
Optimised Google Business Profile and key directories
Implemented content strategy to boost visibility
Focused on brand clarity and local SEO to reach the right audience
The results:
552% increase in website traffic within months
Over 200 visits in January 2024 alone
Long-term visibility even after handover
Spare Room Wellness | Website Redesign & SEO for Therapy Brand
Field: Therapy | EMDR | Breathwork | Yoga
Services provided: website redesign, SEO, branding, content strategy
The challenge: the previous website was cluttered, outdated and misaligned with the brand message. SEO performance was poor and growth was stagnant.
The strategy:
Complete Squarespace redesign with a focus on UX and clarity
Full on-page SEO optimisation (metadata, structure, keywords)
Created strategic blog content and improved internal linking
Developed consistent social templates and brand visuals
The results:
100% year-over-year increase in traffic
Improved search engine rankings across key terms
Stronger engagement and clearer brand messaging
Difficult Conversations | Branded Collateral for Training Provider
Field: Corporate Communication Skills Training
Services provided: graphic design, presentation templates, brochures, brand alignment
The challenge: the team used unbranded materials that didn’t reflect professionalism, reducing client confidence and impact.
The strategy:
Designed high-converting brochures and polished handouts
Created a branded presentation template for client delivery
Aligned all visual materials with their updated brand identity
Refreshed social media banners for visual consistency
The results:
Professional materials that boosted client confidence
Stronger brand presence across all touchpoints
Increased client appeal and internal pride in materials
Joanna Gilbert | SEO + Website Support for Abstract Artist
Field: Contemporary British Abstract Art
Services provided: SEO, Squarespace website refinement, content strategy, technical support
The challenge & strategy: improved online visibility, website performance and discoverability of artwork. Focused on creating an engaging browsing experience and ensuring smooth technical performance.
The Results:
Increased organic reach and website engagement
Enhanced user experience for potential collectors
Tonik Associates – UX & Paid Ads Support for Creative Agency
Field: Creative Design Agency
Services provided: Squarespace website optimisation, PPC/paid advertising guidance, website creation
The challenge & strategy: refined website functionality, UX and digital advertising strategy to maximise online presence and campaign performance. Additionally, created three new websites to support the agency’s portfolio and online visibility.
The results:
Improved site usability and performance
Enhanced PPC effectiveness and audience targeting
Three new websites launched to showcase the agency’s services
Need Similar Support?
If you’re a wellness, creative or women-led brand looking to strengthen your online presence, attract clients or optimise your digital marketing strategy, let’s work together.